9/19/2023 0 Comments Apple pages logo![]() ![]() You’d probably think that Apple has ended its logo evolution journey with the black monochrome logo, but it didn’t. However, he immediately changed it into a solid black in 1998 to complement their silver computer models and to establish Apple as a luxury brand. He removed the rainbow effect and used a translucent sky blue color to fit the first iMac. Job’s biggest challenge was revamping the company, starting with its logo. But he later returned in 1997 since the company was going to declare bankruptcy. 1998įorced out of the company in 1986, Steve Jobs left due to conflict with company executives. According to him, people would easily remember simple details instead of complex ones, so he transformed the symbol from a highly detailed one to a simple logo design. In a Forbes interview, Janoff explained that he changed the logo to lean on simplicity. From a black-and-white design to a colorful one - but why? Rob Janoff made the new design and changed the monochrome palette into a rainbow logo. However, when you look at this new Apple logo, there’s a massive shift in the design, not even a hint from the previous logo. New logo evolutions consist of minimal changes or adjustments from the old one. As clever as this idea may be, it wasn’t appealing to the audience and was later changed. The illustration was in black and white with the words Apple Computer Co. Do you still remember your science lessons on how he found out about gravity?Īs textbooks say, an apple fell on Sir Issac Newton’s head! This life-changing event became Apple’s first logo design, with Newton sitting under an Apple tree. Its first symbol incorporated the photo of Isaac Newton, who revolutionized science by discovering gravity. He wanted the company’s symbol to represent the law of gravity, inspired by the falling apple. Ronald Wayne, one of Apple’s co-founders, created the first logo. However, before that iconic logo became widely known, let’s look at how it evolved.ĭespite representing the name Apple, the company’s first logo did not show or describe the physical shape of an apple. That’s how iconic the company’s logo is: their brand image immediately pops into people’s minds just by hearing the name of their company. When we say think of any apple products, most probably, you would think of gadgets with an Apple logo, right? Like any other technology logo, did you know that Apple’s logo has undergone six significant evolutions in its design? Apple Logo Evolution Their success is a massive factor in their great branding - starting with their logo. Don’t worry we won’t judge if you do.Īpple struggled to survive the continuously evolving industry. The brand is so powerful that introducing a new product causes fans to rush to the nearest apple store to buy or reserve the latest merch. With a net worth of $2417.52B, this company has more money than 186 countries worldwide. Apple Logo HistoryĪpple is one of the most successful brands on the planet. But have you ever wondered how this iconic symbol started?Īs one of the famous tech logo designs, join us as we look at the history behind the Apple logo and branding. With its simple and classic logo design, Apple has created an identity that draws people in. Providing us with the latest technologies from Macbooks to AirPods and the newest iPhone 14, it’s no surprise that Apple is one of the world’s leading tech companies. If you ask anyone from this generation, you’ll probably get responses other than the fruit. What comes first to your mind when you hear the word “apple?” ![]()
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